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[XLWEB]
Internet Marketing
Internet Marketing, like other forms of marketing, needs creativity and flair. In addition, online marketing is best done in an integrated, targeted fashion. Using several forms of online marketing and targeting specific groups of customers is the best way forward.
Depending on your budget size - if you have one at all - search engine positioning (or optimisation), the use of email, viral and paid advertising all have their place.
XLWeb can advise you on the best approach to target your market, whatever your budget.
Search Engine Positioning or Optimisation (SEO)
We don't - and can't - promise a Number 1 ranking in search engines, simply because no one can predict search engine results for you. Google doesn't tell any company how it works - and it keeps changing the rules for optimisation - so it's impossible to predict. Any company that tells you it can get you a guaranteed Number 1 position in Google, or any other search engine is simply lying!
What we can do is optimise your website for positioning in the most popular search engines such as Google, MSN and Yahoo using best-practice search engine optimisation - SEO. Over time, using tweaks, modifications and providing you have quality content on your site, your rank will improve - more often than not to the first page of the results for your main keywords. Contact us to find out more >>
5 top tips for online marketing
- Have a search engine-friendly website design. The easier a website is to navigate for people, the easier it is for search engines to find and register.
- Have quality text/content in your website. The better the content, the better the ranking in search engines.
- Get links to your site from other good websites - search engines see them as 'votes' for your website.
- Choose and use your keywords/phrases correctly - there's more to this than people think!
- Ask us to give your website a free evaluation or chat to us free, about any aspect of web design, the internet or marketing.
Contact us >>
5 reasons to choose XLWeb
- Over 10 years' experience in professional web design and internet technologies.
- One-stop-shop for all your web site needs, including design, hosting and marketing.
- We'll listen to your requirements and delivery what you want and your business needs, not what we think you need.
- Great value service. We charge a fair price for exceptional work - our economies of scale and wealth of knowledge mean you'll get far more for your money.
- After sales service - the best after sales service that exists. All new websites receive 3 months' free support.
Client News
WIN Project - What I Need in Life
Recently appointed, we are designing, building and writing the content for the WIN project - a mental health charity in Glasgow. Website to go live in early May.
Insight IT Training Scotland
Launched in March 2007, Insight IT Training's website was designed and built by XLWEB. All the copy was written by XLWEB for search engines - the whole package. Top stuff.
Visit website >>
Equal Access to Employment Glasgow
PHP and MySQL database-driven website, with design done in accessible CSS. Built-in content management section, allowing staff to update the database and static pages themselves. Visit website >>
Ross Wilson PR
Showcase for the public relations company's clients and their latest new releases. Simple, clean redesign using CSS, giving the site a fresh, dynamic look. Visit website >>